Against the background of the hostile attitude of Western countries towards Russia, in connection with the military operation in Ukraine, the people of China are trying to support Russia in the face of tough Western sanctions and are actively buying Russian products, including ice cream.
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According to Chinese media, after the strengthening of sanctions, sales of the Russian National Pavilion (opened with the support of the Russian Trade Representation in China on various e-commerce platforms) began to grow sharply. The network even appeared screenshots of the empty “shelves” of the store on JD.com, Tmall and Taobao. Many users say they are buying Russian goods as a sign of support.
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“This is true, we felt it this year, sales have increased significantly,” says Olga Gubina, a representative of Dmitrov Dairy Plant JSC (Svitlogorye trademark) in China.
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She noted that the company exports ice cream to China, and although this is a rather expensive product, orders still increased significantly. She noted that the company exports ice cream to China, and although this is a rather expensive product, orders still increased significantly.
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“Some even say: “You don’t even have to send, we just want to support you,” Gubina said.